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Search engine optimization (SEO) introduction

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the Search Engine Results Pages (SERPS) or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of searches, including image search, local search, and industry-specific vertical search engines. By Wikipedia
 
Search Engine Eating your Keywords

For search engine searching, keyword is very important
How to insert keyword phase to content
  • Keywords in Your Domain Name
    • Such as coffeeshop.com
  • Keywords in your each webpage files name
     
  • Such as cafe.html, coffee-shop.html
     
  • Using keyword related title
     
  • Using H1, H2 in heading
     
  • Increase related keywords in content but don't spam
     
  • Prefer to text link
     
  • At least 400 characters per page
     
  • Add keywords ALT tag to photo
     
  • Use CSS repace table

     

    Meta Tag

    Meta Tag – Meta Tag is for search engine. Some search engine will read meta tag words.

    Remarks: All search engine major concern Title Meta Tag.
    Meta Tag Format
    Title - Less than 60 letters
    Descriptions - Less than 250 letters
    Keywords - Less than 200 letters
    For Examples :

    Place the following HTML before ‹/html›
    ‹title› Coffee Shop‹/title›
    ‹meta name="keywords" content="cafe, coffee shop"›
    ‹meta name="description" content="Coffee Shop provides good taste coffee to customers."›

     


     

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